We had our class on Wednesday and since then I've been having a bit of a think. The products I mentioned in class didn't get the response I'd have wanted and I wasn't feeling as keen as previously. So it was back to the drawing board. I had another brain storm and went to see Louise on the Thursday. She discussed an idea of maybe a 2-1 business such as the top shop in London having a men's hairdressers in it, a bit of a lifestyle shop. I went away and had a bit of a think but couldn't shake it up and make it a personal idea I was focused on.
On Friday I had the idea for a mouldable bra. I mentioned it to some of the girls in a hope that if it was a stupid sleep deprived idea they would tell me. It went down quite well so on Friday night I went to the library and looked at some relevant websites. I also ordered a few underwear catalogues in the hope of making sure my product does not always exist and looking at the different types of promotion that came with it.
Today I went to see Paz just for some confirmation that the idea wasn't a flop and it was what the brief wanted.
I have decided to stick with my idea and today I will be looking further into different types of promotion used by brands that would associate with my product. This will be done ready for my seminar tomorrow and I will overview my idea after class.
No comments:
Post a Comment